2017年10月17日 第三十期
意甲IMG 夺得意大利顶尖足球联赛-意大利足球甲级联赛的国际转播权，击败了包括曾长期拥有意甲版权的MP & Silva 在内的39家竞争公司。这项胜利是继我们媒体部门和 Perform 公司共同拿下与南美足球联合会的四年合同，取得南美俱乐部赛事权益之后的又一重大胜利。
Serie AIMG secured worldwide media rights to Serie A, the Italian top-tier football league, beating out more than 39 other companies, including longtime rights holder MP & Silva. The win came just after our media division and Perform were jointly awarded broadcast and sponsorship rights to South America’s club competitions in a four-year contract with Conmebol.
环太湖自行车公开赛10月10日-10月17日，2017第八届环太湖国际公路自行车赛在江浙两省举行。来自世界六大洲30个国家和地区的24支车队共144名运动员展开激烈角逐，赛事总奖金为30万美元。IMG Media 负责该赛事的电视转播制作，在国内实现了央视、旅游卫视，以及新浪体育、腾讯体育等新媒体平台直播；境外实现了 YouTube、Fox Sports、BEIN sports 等平台的播出。
Tour of Taihu LakeTour of Taihu Lake 2017 was held in Jiangsu and Zhejiang provinces October 10-17. The international event attracted 24 teams and 144 athletes from 30 countries and regions around the world. IMG Media handles television production and broadcast for the event, which live streamed on domestic media, including the CCTV，Travel Channel and many other new media platforms, such as Sina Sports and Tencent Sport. The event was also broadcast on overseas platforms, including YouTube, Fox Sports and BEIN sports.
UFC格斗之夜：上海 UFC 宣布，11月25日中国次重量级选手“吸血魔”李景亮将在梅赛德斯-奔驰文化中心对阵美国名将扎卡·奥托。至今为止，李景亮已在 UFC 进行了7场比赛，取得5胜2负的战绩，目前正处于3连胜。此外，中国选手王冠将出战“皇家李小龙”亚利克斯-卡萨雷斯，两位中国女将武亚楠和闫晓楠也将登台竞技。11月25日的“UFC 格斗之夜：上海”赛事门票正在火热售票中，点击这里立即前往购票。
UFC Fight Night: ShanghaiUFC announced that Chinese welterweight veteran Li “The Leech” Jing Liang (12-4-0, fighting out of Beijing, China) would face off against American Fighter Zak Ottow at ”UFC Fight Night: Shanghai” on November 25. Li has been leading the charge for China in the world’s number one MMA promotion, UFC. On a three-fight winning streak, Li has had victories over Dhiego Lima, Bobby Nash and most recently Frank Camacho. Wang Guan and two female strawweights, Yanan “Mulan” Wu (13-1, fighting out of Liaoning, China) and Xiaonan Yan (10-0, fighting out of Liaoning, China) will also make their UFC debut in Shanghai. Regular ticket sales for UFC Fight Night: Shanghai are still ongoing; clickhere to buy tickets now.
IMG Models 近日，IMG Models 旗下芭蕾舞蹈演员 Julian Mackay 为《时尚先生》杂志拍摄内页大片。多次赢得国际芭蕾舞大奖的 Julian Mackay 被网友誉为“漫画里走出来的美少年”，曾作为《旅途的花样》嘉宾的他带领林志玲等女星畅游俄罗斯，节目播出当天登顶微博热搜榜，揽获众多中国粉丝。IMG Models 目前负责其全球商业代理业务，同时 WME | IMG 中国将积极助力其在中国的发展。
IMG Models IMG Models client and famous ballet dancer Julian Mackay appeared in an editorial feature for Esquire China recently. Julian garnered a host of new fans and was widely celebrated after his debut in a Chinese TV show. Julian is represented by IMG Models globally, with WME | IMG China to fully support his business development in the country.
Taste Taste 美食节将版图拓展到美国，“Tastemaker Collective”在旧金山首次落地，为美食爱好者们呈现了为期一周的饕餮盛宴，活动汇聚城中最顶尖的大厨和全球烹饪大师，并与洋酒公司帝亚吉欧联手将美食与夜场派对完美结合，打造出 Taste 理念下全新的活动形式——夜店与美食的狂欢，首次推出就获得了全场爆满的成绩。
Taste Taste Festivals expanded to the U.S. with the launch of Tastemaker Collective in San Francisco. The event featured a weeklong collaborative dining series with the city’s top chefs and celebrated global culinary talent, as well as a sold-out Nightclub for Food Lovers in partnership with Diageo.
UFC 与在美国市场增长迅速的进口啤酒品牌 Modelo Especial 达成合作，宣布 Modelo 将成为 UFC 在美国地区的最新“官方啤酒和麦芽酒精饮料”赞助商。作为该啤酒进军美国市场的重要一步，这项价值数百万美元的合作将从2018年开始，Modelo 将成为指定 UFC 付费比赛和美国地区的粉丝嘉年华的特约赞助商，并在 UFC 八角笼中呈现品牌形象。同时，Modelo 将与 UFC 运动员进行品牌广告拍摄。
UFCUFC and Modelo Especial, the nation’s fastest growing imported beer, annouced a new multi-year marketing partnership that established Modelo as the “Official Beer and Malt Beverage” sponsor of UFC in the U.S. As part of this expansive, multi-million dollar partnership that begins in 2018, Modelo will be the presenting sponsor for select UFC Pay-Per-View events and VIP experiences based in the U.S., along with signage and branding inside UFC’s world-famous Octagon®. Modelo will also feature UFC athletes and personalities in advertising.
安德玛+UCLA我们通过打造“占领威尼斯海滩”的活动，帮助知名运动品牌安德玛和 UCLA（加利福尼亚大学洛杉矶分校）庆祝双方达成校园体育历史上最大的鞋服赞助。为了这项全天的庆祝活动，我们将篮球场打造为 UCLAPauley Pavilion 球场的氛围进，策划了由 UCLA 的男子和女子篮球队进行的联合展示来开启他们的新赛季。营销活动还包括一个3V3淘汰赛以及由 WME 客户 TY Dolla $ign 带来的表演等。洛杉矶的众多社交媒体达人共同推广本次活动，引发巨大关注，总计获得超过600万次曝光。
Under Armour+UCLAWe helped Under Armour and UCLA celebrate the largest shoe and apparel sponsorship in college sports history by taking over Venice Beach. For the all-day event, basketball courts were transformed to recreate the atmosphere of UCLA’s Pauley Pavilion, hosting a joint showcase by the UCLA men’s and women’s basketball teams to kick-off their season. Other activations included an elimination-style three-on-three tournament, a performance by WME client TY Dolla $ign, and more. Los Angeles social media influencers drove event and partnership awareness, totaling more than 6 million impressions and counting.
EmpowerME近日，我们的 IMG LIVE 团队代表万豪国际，负责举办 National Black MBA 协会和西班牙专业人士协会会议在费城的启动仪式。官方欢迎会上将近二千位嘉宾参加，同时会议周以为450名非裔美国人和拉丁裔 MBA 学生举办的“EmpowerME”作为闭幕活动。EmpowerME 盛会汇聚了 HBO 喜剧《不安感》的演员 Issa Rae、美国著名演员和名媛 Ferrera，并由 ABC 通讯员 TJ Holmes 主持。
EmpowerME Our IMG LIVE team worked on behalf of Marriott International to activate at National Black MBA Association and Prospanica Conference in Philadelphia. There were almost 2,000 guests at the official welcome reception, and the week closed with “EmpowerME,” a private event for 450 African American and Latino MBA students. The intimate conversation brought together Issa Rae of HBO’s “Insecure” and celebrated actress and activist America Ferrera, hosted by ABC Correspondent, TJ Holmes.
